Kantar is the data investment management division of WPP, is a global insight, information, and consultancy network. By uniting the diverse talents of its 13 specialist companies, the group aims to become the pre-eminent provider of compelling and inspirational insights for the global business community. Its 26,500 employees work across 95 countries and across the whole spectrum of research and consultancy disciplines, enabling the group to offer clients business insights at each and every point of the consumer cycle.
SaaS Adoption
SaaS Adoption indicates the level of adoption by this company of software as a service services.
Cloud Adoption
Cloud Adoption indicates the level of adoption by this company of cloud services.
IT Footprint
IT Footprint gives a relative indication of how much IT services this company consumes.
IT Spend
IT Spend shows roughly how much this client spends on IT per year in USD.
Enlyft tracks the use of over 15,000 technologies and has proprietary data on over 18 million companies worldwide.
Kantar uses 5 different technologies from 204 different vendors. They have above average use of several technologies including IBM SPSS Data Collection, Qlik Sense and Kubernetes.
Kantar uses products from 144 different product categories. They are particularly heavy users of products in Software Frameworks, Software Development Tools, and Cloud Platforms & Services.
Enlyft tracks the use of over 15,000 technologies and has proprietary data on over 18 million companies worldwide.
| Technology | Category | Vendor | Usage |
|---|---|---|---|
| Microsoft Azure | Cloud Platforms & Services | Microsoft Corporation | ![]() |
| MySQL | Database Management System | Oracle | ![]() |
| IBM SPSS | Analytics | IBM | ![]() |
| Python | Programming Languages | Python Software Foundation | ![]() |
| Microsoft SharePoint | Collaborative Software | Microsoft Corporation | ![]() |
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