We have data on 99 companies that use Nielsen Audience Measurement. The companies using Nielsen Audience Measurement are most often found in United States and in the Publishing industry. Nielsen Audience Measurement is most often used by companies with 1-10 employees and 1M-10M dollars in revenue. Our data for Nielsen Audience Measurement usage goes back as far as 9 years and 3 months.
If you’re interested in the companies that use Nielsen Audience Measurement, you may want to check out Twitter Analytics and Mixpanel as well.
| Company | |
| Website | linkedin.com |
| Country | United States |
| Revenue | 1B-5B |
| Company Size | >10000 |
| Company | POPSUGAR |
| Website | popsugar.com |
| Country | United States |
| Revenue | 100M-200M |
| Company Size | 200-500 |
| Company | Univision Communications |
| Website | univision.com |
| Country | United States |
| Revenue | 200M-1000M |
| Company Size | 1000-5000 |
| Company | Kidville |
| Website | kidville.com |
| Country | United States |
| Revenue | 10M-50M |
| Company Size | 50-200 |
| Company | Yahoo |
| Website | yahoo.com |
| Country | United States |
| Revenue | 5B-10B |
| Company Size | 5000-10000 |
| Company | Website | Country | Revenue | Company Size |
|---|---|---|---|---|
| linkedin.com | United States | 1B-5B | >10000 | |
| POPSUGAR | popsugar.com | United States | 100M-200M | 200-500 |
| Univision Communications | univision.com | United States | 200M-1000M | 1000-5000 |
| Kidville | kidville.com | United States | 10M-50M | 50-200 |
| Yahoo | yahoo.com | United States | 5B-10B | 5000-10000 |
We use the best indexing techniques combined with advanced data science to monitor the market share of over 15,000 technology products, including Marketing Analytics. By scanning billions of public documents, we are able to collect deep insights on every company, with over 100 data fields per company at an average. In the Marketing Analytics category, Nielsen Audience Measurement has a market share of about 0.1%. Other major and competing products in this category include:
Nielsen's audience measurement data and advanced solutions provide a comprehensive picture of the times, places and methods your consumers are using to connect with content and advertising. With this insight, one can create programming that viewers love, which will be a hit with advertisers.
Looking at Nielsen Audience Measurement customers by industry, we find that Publishing (15%), Broadcast Media (13%), Sports (13%), Media Production (7%), Online Media (6%) and Internet (6%) are the largest segments.
45% of Nielsen Audience Measurement customers are in United States, 25% are in Australia and 6% are in Italy.
Of all the customers that are using Nielsen Audience Measurement, 36% are small (<50 employees), 39% are medium-sized and 16% are large (>1000 employees).
Of all the customers that are using Nielsen Audience Measurement, a majority (59%) are small (<$50M), 12% are large (>$1000M) and 15% are medium-sized.